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Power bank BMWScroll Down INITIAL CHALLENGE Create a high-profile action that fits in at Christmas to tell the story of BMW electric's first-ever collaboration with Real Madrid, to join forces and work together on sustainable projects. https://agenciatango.es/wp-content/uploads/2021/07/bancoenergia1-en.mp4STRATEGIC REFRAMING We wanted our action to make life easier for people in need...

The pleasure of going in circles bmwScroll Down INITIAL CHALLENGE The context of the year 2022 was marked by the war in Ukraine and the supply crisis. Two events that created serious supply problems, including, of course, the vehicle market. This, paradoxically, provoked an opportunity: to prioritize brand...

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